August 18, 2006

Horse 615 - ***casting

Now that we have enetered the digital age and the ability the transmit audio via the internet, the phenomenon of podcasting (a portmanteau of that brand named MP3 player and broadcasting) has really taken off especially over the last 2 years. However as far as I can tell, most of these podcasts are replays of the inane chatter of radio DJ's in between the music that they play sans the music for copyright reasons. By this logic there should be a massive market out there for other content on the radio.

Fishing Programs and Coastal Weather Reports telling anglers and other people interested in piscene pursuits would be happy to hear about the location of where the best spots are and other information such as currents and tides. These would be known as Rodcasts or more specifically Codcasts.

Gardeners and other people with a green thumb such as farmers and horticuluralists might like to know about new fertilisers, when the best time to plant crops and seeds is. They might be kept up to the minute by Sodcast.

60s rockers and people who like to get about on motor scooters; other people who wish to recreate the era of Swingin London Town would be well advised to listen to Modcasts.

The technology could even be applied to the church. Every week at Toonie, the sermon is recorded in real time onto CD. It could therefore be possible to rip Roger and Deano's sermons to MP3 and publish these on the web as Godcasts.

So next time your parents tell you to turn down that infernal racket because it might do damage to your ears, simply tell them that what you're listening to is content directed. Perhaps you might like to make you own: If you happen to be a fan of the greatest cricketer of all time, you might wish to publish audio of some of Bradman's greatest highlights and become a Doncaster yourself.

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